Family and baby products need to be informative, creative, and inspire trust in a quality brand. Creating market-leading brands is part of what Halo does best – from helping mums make that first crucial decision on which food to buy for their precious newborn, right through to booking their annual family getaway to create memories that will last forever. We’ve given the Halo Effect to some of the nation’s best loved and trusted brands.
Many people use the phrase ‘organic’ – at Halo we know the true meaning of it. We’ve conveyed it in all of the branding and packaging of the Organix range to put mothers’ minds at ease, safe in the knowledge that they are giving their precious baby the purest food and the best start in life.
An organic healthy range of yummy kiddies treats needs to convey all of the goodness with a healthy dose of fun into the branding and packaging. We called in a celebrity illustrator to help make our coherent designs appeal to kids and Goodies went straight in as the market leader.
Haven creates holidays that are fun for all of the family – their designs have to carry that message throughout. Evocative, natural, fun and clear – we have applied this to all of their photoshoots, brochures, mail outs and even park signage and poster to give a consistently welcoming message across their marketing.
Analysing market trends led us to identify a core gap for beautifully designed, high quality children’s beds. Working closely with Feather & Black on the branding and marketing, we have grown the range to spread across a whole range of kid’s products that are trusted by the parents buying them.