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Twisted Pit

Global packaging development

A chance meeting, a cup of coffee and six months later we find ourselves involved in a very exciting global packaging project.

‘Twisted Pit’ from Kamarianakis Estates – produce uniquely flavoured olive oils (that will tantalize, surprise, and mesmerize your senses!). Inspired by their love of adventurous kitchen creativity, Chris and Tim Kamarianakis conceived the Twisted Pit collection to showcase the variety of new and distinctive food experiences possible with organic Greek olive oils.

We were approached by Chris originally to help him with new packaging development firstly within the existing North America market, then with the introduction of Twisted Pit products into Europe.

During this process we carried out brand research which gave us an important insight into what people were looking for from this product category. This lead to a reshaping of the brand and packaging:

The relationship continues to develop on both sides of the Atlantic. Our relationship with Twisted Pit perfectly highlights one of our strongest beliefs: ensuring the client succeeds is the best way to succeed yourself.